Farm and industry organizations are voicing strong support for the U.S. Department of Agriculture’s new Great American Cotton Plan, unveiled last week by Agriculture Secretary Brooke Rollins. The initiative is designed to strengthen the U.S. cotton industry by boosting demand, improving export competitiveness, supporting domestic manufacturing, and reinforcing policies that promote American agriculture in global markets. The American Cotton Shippers Association said the plan represents an important step for growers, merchants, manufacturers, and rural communities that depend on cotton production. According to the group, cotton supports more than 125,000 U.S. jobs and contributes over $21 billion annually to the U.S. economy. The National Cotton Council also welcomed the announcement, noting it complements recent federal actions aimed at strengthening the farm safety net and improving risk management tools for producers. “The plan prioritizes cotton demand growth, export competitiveness, domestic manufacturing, and policies that reinforce American agriculture’s global leadership,” the American Cotton Shippers Association added.
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