Ethan Lane, the senior vice president of the National Cattlemen’s Beef Association, attended President Donald Trump’s reciprocal tariff announcement at the White House. “For too long, America’s family farmers and ranchers have been mistreated by certain trading partners around the world,” he said after the event. “NCBA will continue engaging with the White House to ensure fair treatment for America’s cattle producers around the world and optimize opportunities for exports abroad.” As an example, Australia has sold roughly $29 billion worth of beef to American consumers. Meanwhile, Lane said America hasn’t been able to sell even $1 of fresh U.S. beef in Australia due to non-scientific barriers. Vietnam has a 30 percent tariff on U.S. beef, while Australian beef faces no such tariff. Thailand places a 50 percent tariff on U.S. beef. Brazil and Paraguay each have a history of dangerous foot-and-mouth disease yet still have full U.S. market access.